Advertise with Backstage

Put your brand front and center for performers and entertainment professionals seeking the resources and education they need to succeed.

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2.8M+

Monthly visitors

110,000

Weekly print
readership

6M+

Weekly email
sends

1.2M+

Social media
followers

21M

Weekly social media
impressions

Our audience

Since 1960, Backstage has been the most trusted source for actors and performers looking to get to the next level. Performers come to Backstage in all stages of their careers, not only to get cast, but to achieve their goal of working, advancing, and mastering their craft as performing artists.

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44%NY & CA Residents
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$75,000+ Average household income
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18-35 average age
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60/40 Female/Male
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Avg travel: 6 times per year
Fitness icon
52% regularly attend fitness classes
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25% subscribe to meal delivery service
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Avg spend: $1200 on clothes per year

Advertising Services

Backstage delivers the resources and news performers need. Reach this influential audience of entertainment industry trendsetters with display advertising on Backstage.

High engagement on Backstage.com

Backstage is the top resource for performers and content creators, attracting over 2.8M visitors per month.

  • Takeovers
  • Interactive skins
  • Convergent overlays
  • Unit exclusivity
  • Including wallpaper
  • Homepage roadblocks
  • Synced run-of-site units
  • Page roadblocks

High visibility print

Our print magazine is well-known for launching actors’ careers since 1960.

  • Weekly print readership over 100k
  • In book wraps, gatefolds, covers and spreads
  • Outside of book inserts, mailers and wraps
  • Standard unit pages and spreads

High engagement social

Breaking casting news, industry updates and trending articles have generated our highly-engaged social audience.

  • 1M+ Facebook fans
  • 139k+ Twitter followers
  • 100k+ Instagram followers
  • Social media takeovers
  • Native ads
  • Video push out

High impact email

Weekly and daily newsletters, casting alerts, and more for direct contact with actors, performers and creators.

  • 6M+ email subscribers
  • Dedicated email blasts
  • Banners
  • Email units

Plan your campaign

Media KitDownload icon
Ad Specs 2023Download icon
Editorial Calendar 2023Download icon

Contact us

Get in touch to begin your campaign with the contact of a dedicated project manager.

Dedicated Project Manager

Step-by-step assistance from a designated project manager for campaign setup and execution.

Ad Trafficking Services

All placement insertions handled upon artwork delivery.

Full Campaign Reporting

Backstage will provide DFP reporting and tear sheets as part of your campaign to leverage the data for further campaigns.