Commercial

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  • Advice

    Clean Slate

    Follow these tips and your slate should grab the clients, ensuring they'll actually watch your audition. Seriously, do you think they take hours out of their day to watch every single audition?

  • Advice

    Bobcat Goldthwait Just Wants to Direct (Commercials)

    Bobcat Goldthwait is probably known as "that Police Academy guy." It's somewhat of a surprise to learn that Goldthwait has also directed the commercials, including the one that announcing Microsoft's Internet Explorer 8 Web browser.

  • Advice

    Audition Confidence

    "That's why I'm here," said my friend, laughing, as he scanned the lobby crammed with dozens of actors all vying for the same role in a Snuggles commercial. "I'm working out my family issues every time I audition."

  • Advice

    Signing In, Signing Out

    Last month, I offered a list of things actors do that annoy casting directors. The final item provoked the most heated discussion.

  • Advice

    Ask and You May Receive

    With so many elements of our lives in other people's hands-agents, casting directors, producers, directors-it's easy to feel as if we have little control over our careers. But there is one place we have much more control than we imagine: the audition room.

  • Advice

    Intimate Acting

    Just like fashion and car design, commercial styles have changed over the decades. And since 1953, the year of the first Screen Actors Guild commercials contract, actors have been adapting.

  • Advice

    The Casting List You Never Want to Be On

    If you're lucky and you've been around a while, you'll invariably know a few casting directors who've become fans and call you in for auditions all the time. But what happens when the love ends?