Daryl Roth Productions (DRP) is already known for a wide range of stellar productions, including seven Pulitzer Prize and six Tony winners. On Oct. 8, DRP announced they will be forming a new division to facilitate licensing their titles and productions to professional and amateur theaters around the world as well as film, online and television. Longtime Disney executive Michael Barra has been tapped as the senior vice president of Daryl Roth Theatrical Licensing.
“I am very proud of our amazing catalog, and look forward to working proactively with the existing licensing companies to have our shows seen by wider audiences,” Daryl Roth (pictured) said in a statement. “In the future, we hope to include titles from other production companies,” she continued.
Barra previously launched and ran the Strategic Operational Initiatives group for Walt Disney Pictures, and also established and led the Business Development and Franchise Management functions for the company’s live stage business in New York. Before joining Disney, Barra was at PricewaterhouseCoopers, a professional services and accountancy firm. At DRP, Barra will manage the theatrical licensing and intellectual property rights of the DRP catalog.
In a statement, Barra noted: “I am incredibly excited to work with Daryl and her talented team to maximize the value of their impressive content catalog. Her diverse portfolio of award-winning plays and musicals demands a presence on stages internationally, as well as consideration in all other media.”
Formed in 1988, DRP has presented over 75 productions, including the recent 2011 Award winning revival of Larry Kramer’s “The Normal Heart” and the long-running Off-Broadway hit “Love, Loss, and What I Wore,” by Nora and Delia Ephron. DRP’s upcoming shows include the Broadway-bound musical “Kinky Boots” with music by Cyndi Lauper and book by Harvey Fierstein, and John Grisham’s “A Time To Kill,” adapted by Rupert Holmes.
To learn more about Daryl Roth Productions’ new division visit darylrothlicensing.com.