commercials

The Top 5 Mistakes Actors Make In Auditions

Casting Director Danielle Eskinazi shares the top five mistakes she sees actors make in auditions.

4 Magic Tips to Booking Commercials

Oh, commercials. The highly-coveted, well-paying, national-exposure-warranting field of commercials. Secretly, every actor is hoping to hit gold in this profitable sub-section. And Liz Lewis Casting Partners is one of the offices you'd have to be in to make that happen.

How To Slate For The Best First Impression

Your slate tells those viewing your audition if you are “cast-able." Much of that decision to watch past your slate is based on whether your physicality fits their specs and whether the viewing public will identify with you or aspire to be you.

SAG-AFTRA Readies for Commercial Contract Negotiations

Automated ad monitoring remains elusive as SAG-AFTRA readies for contracts negotiation.

12 Easy Secrets To Audition Success

Actors coming in for a commercial audition should arrive on-time, with copy memorized or as close to memorized as possible, and with the wardrobe that was written on the breakdown.

Tara Battani, Good Listener (Slideshow)

Backstage member Tara Battani is a SAG-AFTRA actor who earned her B.A. in theater from St. Edward’s University in Austin, Tex., and has since booked several roles as a result of reading Backstage.

12 Steps to Success When Auditioning for Commercials

Take a look at my 12 simple commercial guideposts to see what may be missing so you can nail your next audition.

Casting Goes On, With or Without Electricity

The casting process continues, even as casting directors such as Laura Rosenthal struggle to call in actors.

7 Items Actors Need to Have for Their Agents

We often don’t have time to check up on each client to make sure all documents are in order. Here are some of the things that youth agents, specifically, rely on parents to be in charge of.

Sony Sues Fake V.P.—for Real

The maker of the PlayStation has sued actor Jerry Lambert, the face of its ad campaign, for appearing in a Bridgestone commercial in which he is seen playing a Nintendo Wii.