This week on the VO School Podcast, we’re exploring the commercial voiceover genre.
Commercial voiceover is one of the most sought-after genres of the entertainment biz—and it can also be one of the most lucrative. So how do you break into this part of the industry?
To find out, we spoke with Alison Freed, a Los Angeles-based voice actor who counts Netflix, AT&T, Disney, Dunkin’ Donuts, CNN, Buick, Whole Foods, eBay, Twitter, and M&M’s among her clients, and Roger Leopardi, a 16-year veteran of the industry who has worked with AARP, Sprint, Taco Bell, Go Daddy, Toyota, Geico, McDonald’s, Disney, Nickelodeon, and Michael Kors.
We discussed the skills you need to have and/or learn to not only break in but continue to work in this ever-changing industry. We also find out the importance (or not) of training, what the work is like day-to-day, how you adapt to shifts in style, what’s popular in commercials right now, and what the future of the genre looks like.
Check out Backstage’s voiceover audition listings!
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